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Arby's
60th Birthday Campaign
Arby's turned 60 years young this year. To celebrate, we were tasked with creating promotional materials to mark this meaty milestone and to hype the temporary return of the fan-favorite Potato Cakes.
Our Arby's work is featured everywhere from window clings, to menu boards, to FSIs and register toppers.
If you saw it in-store this past year, we most likely created it.
Holiday Coupon Book
In this economy, who isn't looking for a meal deal? Here's some of my copy work on Arby's coupon book and gift cards encouraging customers to meat, drink, and be merry.
Front of coupon book
Back of coupon book
Coupon pages
Gift cards and eGift cards
Credits
Copy by me at Alcone/TMA
AD by Allie Hill & Corey Gilmore
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